Sunday, 26 January 2014

Digipak: Initial Ideas Take Two


For this album cover idea we designed a symbol for the song. We picked a heart for the 'Love' aspect of the lyrics and we put an arrow on the end of the heart to show the 'Again' part of the lyrics. Together, this symbol represents loving someone again, almost like recycled love.

We decided that the Outside of the heart would have splattered powder paint on a black background with the heart outlined in black. With the bright colours of the powder paint and the boldness of the black heart, this shows that the sound is going to be loud, sharp and to the point; It portrays the dance/pop genre within the album cover.

The typography we are planning to use is extremely bold and 'blocky' which connotes to the bold bassline within the song. The fact it is sharp and angular also relates to the choppy beats within the song too. 

Love Me Again is a Dance/Pop song. The conventions of this genre is loud, bold, colourful, up beat and powerful elements. We have showed this in our album cover idea through the typography and the iconography with the bold and colourful text and picture.

John Newman has a traditional look to himself. He is very old school and retro. On his album covers you see dull colours and the main focus is him on the front. We have added the UKF (who remixed the song) look to our album cover and made it colourful and bold to make it stand out as a dance/pop album. 

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