After importing the footage from the two shoots we have done and editing it together, we still feel like it is missing something. To solve this, we decided to brainstorm as a group how we could solve this, and after going through more dance music videos, saw that there is often an element of performance within the piece.
So we have decided to do a third shoot which will mean we can embed the element of performance into our music video. We will film close-ups of people's lips covered singing the lyrics, covered in powder paint splatters so as the theme is continued and maintained throughout. We are going to use females only for this shoot as the paint will look more striking and lipstick-like rather than messy.
Additionally, to give the music video even more energy, we are going to do a shoot where we smash china plates. This action holds many connotations to do with love and relationships. We also think it would look really effective if we put a little mound of powder paint on the plate before we drop it, so as when it hits the ground, it is an explosion of colour and glass.
We think this will help break up the sequence a bit, as currently the powder paint fight and studio footage looks very dynamic and striking at the beginning, but it feels a little repetitive at times. It also means we will have employed narrative, concept and performance into our music video which broadens its appeal.
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