Now that our sequence was completely finished - including the colour grading - we could letter box it all. This is whereby you put two black strips onto the frame; one at the top and one at the bottom, and effectively makes the style more widescreen and cinematic, thus looking more professional.
This was another very time consuming task as as we had to do it individually clip by clip. We then had to change the aspect ratio of some of the clips as the strips had cut out people's faces, so we'd have to shift the clip itself up or down within the canvas.
We decided to letterbox our music video not only because we feel it looks more polished and professional, but also because it is a common convention of many successful music videos.
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